Noodoll - Design & Content Creation

Noodoll is a contemporary lifestyle brand born out of the desire to add a touch of fun, colour and uniqueness to everyday life, inspired by children’s imagination.

Set design photography

As an inhouse designer I developed all sorts of visual content, from website assets, packaging design, vinyl decoration for trade shows…
I owned social media channels, conceptualizing, taking, and editing photos and videos, sourcing a big volume of fun content to post daily!

Meet the Ricemonsters

Ricemonsters have so much to share, they all have their own personality and daily routines inside Ricetown, so we created a section where you can learn all things about each character!
I designed over 80 badges that could highlight facts such as their fears, what they like, what motivates them…I also created a range of photos for each character, recreating the part of Ricetown where they live.

Weekly Noosletter

A space where we could share fun stories, upcoming events, product launches and promotions, printable DIY… With the aim of connecting with our community and make them smile!

DIY Printables

From my passion for craft activities, I took the initiative to start the DIY section on the blog, creating over 50 fun activities for the little ones to color, cut out, build, and play with. These activities were also shared across our channels, increasing engagement with our community and allowing us to see what they make with the printables through the hashtag #noodolldiy.

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Hofmann — A new visual direction for for Spain's leading personalised book company